All About Laughs
Amidst all of the craziness that’s spilled over into the new year after the hellacious 2020 that many experienced, at least the challenges that have brought joy and laughter to the world through social media have continued. The newest craze to hit TikTok is the #BussItChallenge and happens to be brought to you by the newest Warner Records signee, by way of 1501 Certified Entertainment, rapper Erica Banks.
“Some people got the look but not the sound. Some people got the sound but not the look,” said Banks, as reported by Bossip, “but with me having both, it makes people stop and pay attention to what I got going on.” The rapper is from Dallas, Texas and is in her 20s. She first introduced herself to the music scene when she uploaded her single “Talk My Sh*t” to SoundCloud, but it wasn’t until one fateful night when she was able to connect with Houston-based 1501 Certified Entertainment CEO and former MLB All-Star Carl Crawford over Instagram Live that she would begin to see her breakout.
“When Carl clicked on me for us to go Live together, I played my newest single ‘Buss It’ for him,” Banks recalled of the Live where Crawford, known for signing another breakout female Hip-Hop artist, Megan Thee Stallion. “He liked it. A couple of weeks after the Live, he reached out to me and asked if I was signed to any other label. I told him no, and that’s when he decided to sign me to his team. I was excited. I didn’t know what to expect. All of this was new for me. But I was definitely interested in what he had to talk about.”
The song has since blown up and the rapper recently announced via social media the good news that she’s accomplished being signed to Warner. “I am proud to announce that I am now signed to @warnerrecords @warnerbrosentertainment,” she captions a video where she’s seen popping champagne with Crawford. “Thank you to EVERYBODY supporting me, and thank you to @1501_certified_ent… I’m just gettin started!”
The #BussItChallenge shows any individual at first in a casual or messy look, before dropping to the ground and proceeding to pose while transformed into a more sassy, glamorous look. Although the catchy trend originated on TikTok it has since spread its wings and blown up on Twitter and Instagram. Celebrities have also been dipping into the trend as well, including Monica, however, her challenge seemed to have gotten a bit, interrupted.
In the midst of her Monica getting ready to drop down into her transformation, her TikTok video gets disrupted by her teenage son, Romelo who had a message for his dear mother. “Buss what? You somebody’s momma you ain’t bussin’ nothing,” he said to the singer. The video garnered a lot of hilarious reactions after being shared by The Shade Room, which Monica also came on to comment. “He was born to humble me,” said the “Trenches” singer.
This isn’t’ the first time that Monica has gone viral while participating in a social media challenge. The singer also recently participated in “The Walk Challenge” which has also blown up on TikTok. The singer herself also had a challenge go viral in 2016 that brought a resurgence to her 2003 hit “So Gone”. The #SoGoneChallenge had social media ablaze with different freestyles from various artists that also propelled the song back up the charts.
